At A For Apothecary, we believe baby skincare should be simple, safe, and effective. If your infant is struggling with red, itchy skin, you’re not alone—conditions like baby eczema, cradle cap, and dermatitis inflammation are incredibly common in the first year of life. The good news? With the right baby eczema cream and a gentle routine, you can help your baby feel more comfortable in their skin.
What Causes Baby Eczema and Infant Dermatitis?
Baby eczema, also known as atopic dermatitis, appears as dry, itchy, or inflamed patches on the cheeks, scalp, arms, or legs. It’s often triggered by sensitive skin reacting to irritants like harsh soaps, synthetic fabrics, or environmental allergens.
Dermatitis inflammation can also be genetic—if you or your partner have eczema, asthma, or allergies, your baby may be more prone to skin issues too.
Why Our Baby Eczema Cream Works
Our signature Baby Balm is more than just a baby lotion—it’s a multi-tasking balm also commonly referred to the baby eczema cream, uses only 6 ingredients, blended into a creamy waterless golden cream. It's made with organic calendula, shea butter, and Australian beeswax. Unlike conventional products that may contain synthetic fragrances or preservatives, our balm is free from steroids, parabens, and essential oils—making it gentle enough even for newborns.
It works by deeply hydrating dry patches, reducing inflammation, and forming a protective barrier to lock in moisture—all while allowing your baby’s skin to breathe.
Cradle Cap? No Problem.
Cradle cap, or infant seborrheic dermatitis, appears as flaky or oily patches on the baby’s scalp. It's harmless but can be stubborn. Our balm can also be massaged gently onto the scalp to soften and loosen flakes naturally—no harsh chemicals or scrubbing required.
A Simple Routine for Soothing Results
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Cleanse gently with lukewarm water—skip the bubbles and fragrances.
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Pat dry (never rub!) and apply our balm while the skin is still slightly damp.
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Reapply as needed throughout the day to areas prone to dryness or irritation.
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For cradle cap, apply a small amount to the scalp, leave for a few hours or overnight, then brush off flakes gently.
Why Parents Love Us
We’re a Singapore brand built by moms, for moms—who care deeply about what goes on their baby’s skin. Our mission is to make motherhood simpler, starting with skincare that works. No fillers, no fluff—just functional, effective products made with love.
Discover the balm that does it all—shop our Baby Balm and see why so many parents trust us as their go-to baby eczema cream and cradle cap solution.
For our Australian moms: Free delivery to Australia for orders above $30.